Proxima

Run simulated tests to get genuine signals, instantly.

Proxima is a research platform designed to streamline the execution and analysis of unmoderated user research. Proxima uses artificial intelligence (AI) to generate synthetic test participants and simulated research studies. The results are shown to be representative of human participant studies. Proxima provides significant time and cost savings recruiting participants, executing tests, and analyzing results.

Keywords: mental models, information architecture, UX research, AI simulated research, card sorting, stack ranking, tree testing

Proxima is in development now. Join the waitlist to get early access.

Features

Proven approaches

Choose between industry standard research methods such as card sorting, stack ranking, tree testing, and more.

Research methods

Figure 1: Research methods

Simulated tests

Recruit synthetic users to participate in simulated tests. Use our default personas or create your own.

AI simulated research

Figure 2: AI-simulated research

Comprehensive results

Get aggregated results, view responses, explore data visualizations, and share detailed reports.

Data and insights

Figure 3: Data and insights

Recommendations

Chat with a research agent to get insights and recommendations, ask follow up questions, design your study, and more.

Agent chat

Figure 4: Agent chat

Workflow

1

Define study context and goals

In your own words, write out any relevant context and what you hope to learn. Add specific questions you want answered.

2

Import or create stimulus

Upload or create your cards to sort, concepts to rank, and tree variants to use in simulated tests.

3

Recruit synthetic participants

Use personas to screen the types of respondents you want to take the test. Choose from our defaults or create your own.

4

Review and launch the study

Review study details. Choose the number of participants, and launch simulated testing.

5

Analyze results

Get detailed results and visualizations like dendrograms and similarity matrices. View aggregated dashboards or individual participant responses.

6

View recommendations

Get customized insights and actionable design recommendations. Export and share editable results with your team.

Pricing

Compare the typical costs and timelines of a card sort study with 20 participants between traditional methods and synthetic testing with Proxima.

Traditional methods

Long turnaround, expensive recruitment

$200–$2000 / study

Recruitment 1 week +
Testing 1 week +
Analysis 1 day +

Proxima

Instant recruitment, immediate results

$10 / study

Recruitment Instant
Testing Instant
Analysis Instant

Join the waitlist

Proxima is in development now. Join the waitlist to subscribe to updates and get early access.